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How commercial roofing manufacturers can capitalize on 2025 industry trends

How commercial roofing manufacturers can capitalize on 2025 industry trends

How commercial roofing manufacturers can capitalize on 2025 industry trends From awareness to sale: how to guide roofing materials buyers through the buying journey Commercial roofing manufacturers and marketers are…

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2025 Global flavor trends: Why authenticity in marketing matters more than ever

2025 Global flavor trends: Why authenticity in marketing matters more than ever

2025 Global flavor trends: Why authenticity in marketing matters more than ever Flavor trends are shifting fast. Consumers expect clean-label ingredients, global inspiration, and wellness-driven formulations—all while demanding authenticity. Brands…

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2025 HVAC marketing trends

2025 HVAC marketing trends: Turning challenges into a competitive advantage

2025 HVAC marketing trends: Turning challenges into a competitive advantage Imagine this: A contractor is standing at a job site, phone in hand, scrolling through options for the latest IoT-enabled…

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Ten tips for success as a digital marketer

Ten tips for success as a digital marketer

Ten tips for success as a digital marketer Digital marketing is an inescapable aspect of running a competitive business — but with so many different tactics and strategies available, it’s…

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Leveraging NIL in college football for B2B marketing success: A BrandDemand approach

Leveraging NIL in college football for B2B marketing success: A BrandDemand approach

Leveraging NIL in college football for B2B marketing success: A BrandDemand approach What’s in a name? With the NCAA’s 2021 decision to permit athletes to monetize Name, Image and Likeness…

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Ten Tips for Building a Successful Marketing Automation Nurture Program

Ten Tips for Building a Successful Marketing Automation Nurture Program

Ten Tips for Building a Successful Marketing Automation Nurture Program If you're looking to build a killer marketing automation nurture program, you're in the right place. In today's digital world,…

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Tips to maximize marketing email deliverability

Tips to maximize marketing email deliverability

Tips to maximize marketing email deliverability If a tree falls in the forest but no one hears it, did it ever make a sound? And if a marketing email is…

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Accelerating branddemand: BrandAction Agency’s 2024 buyer journey infographic

Gone are the days of quick sales, impulse buys and split-second decision-making. The considered purchase has become, well, more considered. The last 10 years have seen a steady growth in the…

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Taking the Long View with a BrandDemand Approach

Taking the Long View with a BrandDemand Approach

Taking the long view with a BrandDemand approach Imagine this: Only 5% of potential buyers are actively looking to make a purchase at any given moment. That leaves a whopping…

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